Sponsorship is a mutually beneficial relationship between sponsor and recipient. On the one hand, you will get money, goods, or any other material. On the other hand, your sponsor will get exposure that can lead to increased sales or brand awareness.
Many players may not be at a level where sponsorship is a realistic opportunity. However, all players seek to improve their performance and level of play over the course of their career. And with those improvements, greater opportunities may come to work with sponsors. Therefore, keep these ideas and strategies in mind, even if endorsement deals are not currently a part of your career. The truth is, the reputation you build at the early stages of your career will impact how marketable you are when you are playing at higher levels.
Finally, it is worth noting that sponsorship agreements are often undervalued early in an athlete’s career. Do not worry too much about that. Early deals can be invaluable learning experiences for bigger deals in the future. As such, you may want to carefully consider entering any long-term deals early on in your career, instead keep the option open for renegotiating should your value increase quickly.